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Luscious Cosmetics: A Global Pioneer in Ethical, Inclusive, and High-Performance Beauty ​Luscious Cosmetics, established in 2007, has been a trailblazer in the beauty industry, particularly in Pakistan and South Asia. Founded by Mehrbano Sethi, the brand emerged from a personal need for makeup products that catered to diverse skin tones, especially those often underrepresented in mainstream beauty lines. Sethi's journey from mixing custom shades for friends to creating a comprehensive makeup line underscores the brand's commitment to inclusivity and quality. ​ Startup Pakistan

Website: http://www.iloveluscious.com/

Language: mt

Timezone: Europe/London

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